by Keri Wimer | Nov 15, 2018 | Blog
Although link building became something of a dirty word several years ago, with so many businesses abusing the practice with black hat tactics like linking schemes, link farming, and more, links are still a valuable way to increase online visibility, both with...
by Keri Wimer | Nov 1, 2018 | Blog
You engage in branding as a means of telling consumers what your business is about, including not only what you’re selling, but also your core values and what you stand for. Consumers can buy any number of products, but they stick with known brands because of the...
by Keri Wimer | Oct 16, 2018 | Blog
With the advent of the internet, it seemed that even small businesses had equal opportunity to reach new markets, raise awareness, and expand beyond their wildest dreams. Of course, the flipside of that equation is that every other business has the same...
by Keri Wimer | Oct 1, 2018 | Blog
You might think the most important part of ensuring desired conversions with your website is bringing in targeted traffic, crafting a compelling messaging, or including prominent and convincing calls to action. While all of these approaches are sound, and you should...
by Bill Borg | Sep 10, 2018 | Blog, StoryPowered News
Let’s face it: There are a lot of brands out there. Tons. Gobs. Heaps. Oodles even. As of this year, there are more than 30 million small businesses in the US, plus countless larger companies. It’s a congested, and noisy, marketplace. Of course, you aren’t in...
by Bill Borg | Aug 31, 2018 | Blog, StoryPowered News
In our last post, we shared a little bit about Storypowered’s unique approach, the way in which we help our clients uncover their brand stories. And that got our team thinking about the trust that our clients place in us as their branding agency and the monumental...
