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One of the many attractive features of Facebook Ads is built-in tracking opportunities. Here’s a few Facebook Ad metrics you should probably be tracking.

If you have yet to upgrade to responsive web design, you’re behind the times. Here’s a few things you need to know about website personalization best practices.

With many choices for similar goods, it’s not always easy for consumers to separate the wheat from the chaff. Product product photography points the way.

With so many choices for similar goods, it’s not always easy for consumers to separate the wheat from the chaff and find the best products to suit their needs. As a business, it’s your job not only to make the best products but to relate to consumers why they will...

Everyone likes to get something for nothing, which is why contests and giveaways tend to attract a lot of interest.  While you can always run such promotions through your website, you might get more attention if you host giveaways via social media channels, where it’s...

Product photography is among the most important factors in online sales, which is why you should make it a primary focus of online efforts.

Last month, Google’s webmaster trends analyst, Martin Splitt, unveiled the top 3 things web developers can do to achieve better search rankings. Find out more.

From a psychological standpoint, people are more likely to remember things they see as opposed to things they hear. See how this applies to your business logo.

Bad website design can cause all kinds of problems. For starters, it makes a bad impression with visitors. Here’s a few ways to improve the experience.

Here’s a few strategies you can employ to encourage sharing, reach a new audience, and snag followers on your social media accounts. Go to the next level.

One great way to attract customers in certain venues is with the use of attractive and compelling brochures. Nail down a design strategy with these steps.

With CSS upgrades, you can create, adjust, and update your website with relative ease. Here are just a few new features you’ll definitely want to understand.