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How to Create a Flawless Product Launch Strategy

Fanfare is the name of the game when it comes to having an impact with your product launch, but you will need a solid strategy in place to successfully reach your goals.  Here are a few factors to consider when planning a winning strategy for your upcoming product...

Why is Responsive Web Design So Important?

Business owners understand that the customer experience is an important part of making sales, eliciting positive reviews, and building a good reputation and a favorable brand image.  It’s not enough to spend money on marketing and branding – you have to deliver on...

Crisis PR: How to Prevent a Crisis from Escalating

The growth of digital communications has allowed businesses unparalleled opportunities to reach new audiences through marketing and social platforms – building followers, tracking customers, and connecting in meaningful and lasting ways.  Modern branding and marketing...

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