by Bill Borg | Feb 8, 2019 | Blog
Fanfare is the name of the game when it comes to having an impact with your product launch, but you will need a solid strategy in place to successfully reach your goals. Here are a few factors to consider when planning a winning strategy for your upcoming product...
by Bill Borg | Feb 1, 2019 | Blog
Social media is indisputably important when it comes to your branding and marketing strategy. There’s just no denying the power of platforms like Facebook, Twitter, Instagram, and others to help you reach and engage a vast audience, gain followers, and forge lasting...
by Bill Borg | Sep 10, 2018 | Blog, StoryPowered News
Let’s face it: There are a lot of brands out there. Tons. Gobs. Heaps. Oodles even. As of this year, there are more than 30 million small businesses in the US, plus countless larger companies. It’s a congested, and noisy, marketplace. Of course, you aren’t in...
by Bill Borg | Aug 31, 2018 | Blog, StoryPowered News
In our last post, we shared a little bit about Storypowered’s unique approach, the way in which we help our clients uncover their brand stories. And that got our team thinking about the trust that our clients place in us as their branding agency and the monumental...
by Bill Borg | Jul 27, 2018 | Blog, StoryPowered News
You’re busy. You spend your days running a company or building a new business—and wearing every hat on the rack in the process. You know that branding is important, but you’re so crunched for time that you’re tempted to take the “easy route”: to pay for a logo or...