by Keri Wimer | Jan 1, 2019 | Blog
Psychology Based Packaging Design: Make Products Fly Off ShelvesAll you have to do is walk into a grocery store to understand the significant hurdles consumers face when it comes to choosing the best products. Rows upon rows of bright packages draw the eye and scream...
by Keri Wimer | Dec 26, 2018 | Blog
Build a Brand Strategy for Long-Term SuccessLaunching a business is no easy feat, but if you want to stand out in your market and surpass the competition, you need to take your commercial efforts to the next level by establishing and building your brand. At the most...
by Keri Wimer | Dec 11, 2018 | Blog
Crisis PR: Preventing Escalation Before It SpreadsThe growth of digital communications has allowed businesses unparalleled opportunities to reach new audiences through marketing and social platforms – building followers, tracking customers, and connecting in...
by Keri Wimer | Nov 15, 2018 | Blog
Effective White Hat Link Building Techniques for SEO SuccessAlthough link building became something of a dirty word several years ago, with so many businesses abusing the practice with black hat tactics like linking schemes, link farming, and more, links are still a...
by Keri Wimer | Nov 1, 2018 | Blog
How and Why to Conduct a Comprehensive Brand AuditYou engage in branding as a means of telling consumers what your business is about, including not only what you’re selling, but also your core values and what you stand for. Consumers can buy any number of products,...
