by Keri Wimer | Dec 11, 2018 | Blog
Crisis PR: Preventing Escalation Before It SpreadsThe growth of digital communications has allowed businesses unparalleled opportunities to reach new audiences through marketing and social platforms – building followers, tracking customers, and connecting in...
by Keri Wimer | Nov 15, 2018 | Blog
Effective White Hat Link Building Techniques for SEO SuccessAlthough link building became something of a dirty word several years ago, with so many businesses abusing the practice with black hat tactics like linking schemes, link farming, and more, links are still a...
by Keri Wimer | Nov 1, 2018 | Blog
How and Why to Conduct a Comprehensive Brand AuditYou engage in branding as a means of telling consumers what your business is about, including not only what you’re selling, but also your core values and what you stand for. Consumers can buy any number of products,...
by Keri Wimer | Oct 16, 2018 | Blog
How Brands Can Win in Competitive MarketsWith the advent of the internet, it seemed that even small businesses had equal opportunity to reach new markets, raise awareness, and expand beyond their wildest dreams. Of course, the flipside of that equation is that every...
by Keri Wimer | Oct 1, 2018 | Blog
Convert More Customers with Color Psychology You might think the most important part of ensuring desired conversions with your website is bringing in targeted traffic, crafting a compelling messaging, or including prominent and convincing calls to action. While all of...
by Bill Borg | Sep 10, 2018 | Blog, StoryPowered News
Let’s face it: There are a lot of brands out there. Tons. Gobs. Heaps. Oodles even. As of this year, there are more than 30 million small businesses in the US, plus countless larger companies. It’s a congested, and noisy, marketplace. Of course, you aren’t in...