by Bradford Blecker | Jun 5, 2018
Marriott Vacation Club A Global Vacation Ownership Company Orlando, Florida A new story for a new day BackgroundMarriott Vacation Club International (MVCI) was a wholly owned subsidiary of Marriott International with over a 1.5 billion in annual timeshare sales. The...
by Bradford Blecker | Jun 4, 2018
Henderson County TDA Taking a Mountains Towns Tourism to the Next Level Hendersonville, NC Henderson County TDA Taking a Mountains Towns Tourism to the Next Level Hendersonville, NC Executing an Aggressive Plan to Raise the Bar for Hendersonville BackgroundThe mission...
by Bill Borg | May 22, 2018
Linville Falls Mountain Club Marion, NC Building a Successful Mountain Community Brand from Scratch BackgroundThe community had suffered through multiple foreclosures, a victim of the last recession and strategically wrong positioning in the marketplace. ReProp...
by Bill Borg | May 22, 2018
Bob Timberlake Cottages and Cabins Timberlake Designed Cottages and Cabins Marion, NC Bringing A Rustic Vision To Life BackgroundLinville Falls Mountain Club negotiated a deal with the Bob Timberlake group to create the Bob Timberlake Cottages and Cabins. Bob...
by Bill Borg | May 22, 2018
Cullasaja Club A Private Mountain Club Highlands, NC 420% INCREASE IN MEMBERSHIP SALES! Re-positioning a mature club brand for success BackgroundThe Plateau area of Western North Carolina (Highlands/Cashiers/Lake Toxaway) has long been known as a luxury...